Users will soon have a new feature that permits them to reduce the amount of artificial intelligence-produced videos appearing in their feeds. This initiative comes as the platform disclosed that it currently hosts more than 1 billion content made with AI.
Testing and Rollout
This change is in a pilot phase over the coming weeks before a full-scale rollout. This advancement comes amid a surge in AI content, spurred by recent video-generation tools.
AI Proliferation Online
It has been noted that approximately one in 10 of the most rapidly expanding channels on another major platform primarily display AI-generated videos. A large amount of this output is classified as “AI slop”, a term for substandard, factory-style content that is frequently illogical or surreal.
Based on user feedback that a lot of users like content created using AI tools, from computer-generated images to informative clips, and we aim to give people the power to see more or less of that, based on their own preferences,” commented a company executive.
Scale of AI Content
The platform announced that there are currently over a billion videos on its service tagged as artificially created. Overall, more than 100 million pieces of content are submitted to the service every day, making AI content a minor part of its total content library.
Customizing Your Feed
Members will be capable of reduce or increase the level of AI-generated videos they view by using the topic control option in the platform and choosing the AI content topic. Other topics that can already be controlled under the tool encompass current affairs, style, beauty, and dance.
AI Disclosure Rules
Its policies require users to label “realistic” AI-made content, and it forbids malicious AI impersonations of public figures or critical incidents. Any believable artificial content that is not labeled can be taken down under its terms of service.
Additionally, the service will from now on apply an artificially created tag to content created with its built-in AI features, or detected by an industry-wide initiative for spotting AI-generated material. This measure is intended to help prevent users from seeking to circumvent the disclosure requirement.
Responsible AI Funding
TikTok is additionally establishing a two million dollar AI literacy fund for experts and groups to develop learning resources about responsible artificial intelligence. This initiative will support non-profit groups dedicated to teaching coding and technology.
Moderation Strategy
The video-sharing app has justified its safety measures, during controversy over proposals to lay off hundreds of content moderators in the UK. The company is planning to eliminate hundreds of positions in its trust and safety team in its British office, with trade unions and internet security professionals voicing alarm that staff are being displaced by machine-led review.
A senior executive stated that staff-based oversight would still have a role, but automated tools can protect employees by removing the most harmful content prior to it gets reviewed by staff. The company reported a 76% decrease in disturbing and violent content reviewed by safety staff over the past year due to the use of its machine learning processes.
It is vital to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we further consider it’s very important to reduce exposure to dangerous material as rapidly, which is why a extensive automated help is really helping us process content quickly.”